SEARCH ENGINE CASE STUDIES

Cheap & Budget London Hotels

The market for cheap London hotel accommodation is obviously extremely competitive. We currently deal with several companies operating in this field, each of whom want to be listed highly for a phrase such as budget accommodation Bayswater London. You can imagine the popularity of London as a tourist destination and thus the number of searches for budget hotels and short-term accommodation in and around the London area.
 
As per our usual procedure, we researched the best phrases to target (ie those that would attract the maximum number of searches and click throughs to the sites) and optimised our clients' sites for these. This process also involved looking into the phrases targeted by our clients' rivals in the field (ie those sites that were already listed highly for phrases relevant to cheap and budget hotels and accommodation as well as high speed internet access in central London).
 
Then we submitted the sites to the major search engines in the correct manner to ensure a good listing.
 
Try a search for the phrases highlighted above yourself to see how successful our promotional techniques have been so far.
 


Case Studies Home

Web design in the UK Design and Content © Blue Chilli Limited 2003