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SEARCH ENGINE CASE STUDIES Office Design in the UK
We were approached by two companies
working in a similar area -
office design UK - to promote them for phrases such as
office interior design UK. This is a very competitive marketplace, with many
UK office design sites already targeting the popular key phrases related to
designing office and work environments throughout the UK.
As per our usual procedure, we
researched the best phrases to target (those that would attract the
maximum number of searches and click throughs to the site) and
optimised the site for these. This process also involved
looking into the phrases targeted by our client's main competitors in the field
(ie those sites that were already listed highly for phrases relevant
to this particular field, such as "office design in UK" and "UK
office interior design").
Then we submitted the site to the major
search engines in the correct manner to ensure a good listing and
monitored its progress through the rankings, continually tinkering and
re-optimising to ensure they stayed ranked highly.
Try a search for the phrases
highlighted above yourself to see how successful our promotional
techniques have been so far.
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