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SEARCH ENGINE CASE STUDIES Speed Dating London
We developed a web site for a company
specialising in London
speed dating events. Speed dating has become an extremely
popular way for busy young professionals to meet and hopefully
pursue a relationship.
We optimised the site for the specific phrase "speed dating London" in order to maximise the number of people who would visit it.
As per our usual procedure, we
researched the best phrases to target (ie those that would attract
the maximum number of searches and click throughs to the sites) and
optimised our clients' sites for these. This process also involved
looking into the phrases targeted by our clients' rivals in the
field (ie those sites that were already listed highly for phrases
relevant to speed dating in the London area).
Then we submitted the sites to the
major search engines in the correct manner to ensure a good listing.
Try a search for the phrases
highlighted above yourself to see how successful our promotional
techniques have been so far.
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